GroGuru Blog

Our blog includes stories from the field and interviews with experts in agronomy, soils sensors, wireless communication, machine learning and best practices in farming.

Why Should Farmers Be Concerned with Soil Salinity?

Why Should Farmers Be Concerned with Soil Salinity?

In this interview with Patrick Henry, CEO and Dr. Jeff Campbell, GroGuru’s Chief Science Officer, they discuss soil salinity and why farmers should be concerned with the amounts of salinity in their soil. The GroGuru sensors monitor soil salinity along with many...

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What is Evapotranspiration?

What is Evapotranspiration?

In this clip Patrick Henry, the CEO of GroGuru talks with Dr. Jeff Campbell, GroGuru’s Chief Science Officer. In this video, they are talking about technology. They discuss all the things related to GroGuru’s sensor technology and the information that we can get out...

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Measuring Soil Moisture

Measuring Soil Moisture

In this clip, Patrick Henry, the CEO of GroGuru talks with Dr. Jeff Campbell, GroGuru’s Chief Science Officer. In this video, they are talking about technology and how it relates to measuring soil moisture. They discuss all the things related to GroGuru’s sensor...

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GroGuru Sensors Passed SWAT Certification

GroGuru Sensors Passed SWAT Certification

In this clip Patrick Henry, the CEO of GroGuru talks with Dr. Jeff Campbell, GroGuru’s Chief Science Officer. In this video, they are talking about technology. They discuss all the things related to GroGuru’s sensor technology and the information that we can get out...

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Installing the GroGuru Sensors

Installing the GroGuru Sensors

Make sure to install the GroGuru BASE unit within 1 to 2 miles from where you will be installing the STEM sensors. Here is a simple video of how to install the sensors in the field: GroGuru offers, as part of its field solutions, a pressure transducer, which can be...

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Behind the Business

Behind the Business

In business, you are always growing and changing. You may start with a product and then need a team, or start with an idea and grow into a 500+ person company with huge vision. Wherever you start, there are always more accomplishments to achieve and GroGuru knows...

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GroGuru Background & Market Size

GroGuru Background & Market Size

It is exciting as a newer business to discover your target market. There are so many variables when it comes to finding the right target of people that will be interested in your products and services, and on a consistent basis where a business model actually makes...

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Soil Moisture Monitoring Basics

Soil Moisture Monitoring Basics

Soil monitoring is becoming increasingly important in the agriculture industry. Farmers who work with us know how crucial it can be to have accurate monitoring systems to help them make decisions, and we know these decisions are based largely on soil type. In this...

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How GroGuru Sensors Work To Monitor Crops

How GroGuru Sensors Work To Monitor Crops

Farmers are constantly wondering if they are doing their irrigation at the right time and for the right amount of time. At GroGuru, we created sensors that solve that problem completely. Once our sensors are installed you will begin to receive data to your mobile...

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How GroGuru Helps Farmers

How GroGuru Helps Farmers

At GroGuru, we focus on the customer first. In this clip, you can start to understand how we are helping farmers increase crop yields, and save money! Take a look: Farooq:     We help farmers with two main things. We help them determine the right...

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How GroGuru Got Started

How GroGuru Got Started

GroGuru is helping farmers measure correct levels of water and salinity in their crop's soil. This revolutionary technology will change the way farmers grow! In this video co-founder Farooq explains how GroGuru got started, talking about his previous company, meeting...

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